Exercise Equipment for your Home & Commercial Fitness Needs!

Welcome! Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our super-showroom on Miramar Road in San Diego features a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Featured Product :: BodyCraft® K2 Home Gym

$3,199.00

The BodyCraft® K2 Home Gym has two weight stack strength training system is designed for multiple users or provides quicker transitions for a single user. Fits against a wall or into a corner. A horizontal bench press for correct angles in decline, flat, incline, and shoulder presses. Bench slides out of the way for squats and dumbbell work.

Featured Product :: Todd Durkin Enterprises® Speed, Agility & Quickness DVD

$34.95

Speed is a skill that can be taught and ingrained in your system. This action packed Speed, Agility & Quickness DVD has bungee cords, parachutes, the TD speed cord, dozens of agility drills, and the system Todd uses with all of his athletes & clients.

Featured Product :: BodyCraft® K1 Home Gym

$2,799.00

Featured Product :: Earthlite Spirit Reiki Massage Table Only

$439.00

For three decades, the Earthlite Spirit Reiki Massage Table Only has been Earthlite’s flagship model — the best of the best. Rounded corners, stronger, flatter working surface, new softer vinyl; the Earthlite Spirit Reiki Massage Table Only has been brought to new levels of performance by our designers.

Featured Product :: Lifecore CD550 Center Drive Elliptical Trainer

$2,599.00

Featured Product :: Body-Solid® Functional Training Center (GDCC200)

$1,709.00

Define the motions that are right for you and your individual workout goals with the Body-Solid® Functional Training Center (GDCC200). This dual independent weight stack system provides dedicated resistance with true isolateral movements. Core stability training can lead to improved balance, coordination and stability. By efficiently working your body's stabilizer muscles though a limitless number of exercises, the Body-Solid® Functional Training Center (GDCC200) offers strength-building results to users of all sizes.