Exercise Equipment for your Home & Commercial Fitness Needs!

Welcome! Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our super-showroom on Miramar Road in San Diego features a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Featured Product :: Valor DF-2 Decline / Flat Bench

$274.00

The Valor DF-2 Decline / Flat Bench was built for the multiple strength equipment user in mind. This Valor DF-2 Decline / Flat Bench will adjust to anyone’s fitness routine. Decline position or flat position, this unit offers a wide range of adjustable options such as a calf pad for comfort, adjustable ankle bar for support, wide seat cushion for stability, and reinforced steel back braces for safety.

Featured Product :: Body Solid Pro-Grip Balanced V-Bar

$50.00

Center-balanced construction on the Body Solid Pro-Grip Balanced V-Bar allows follow-through movement at optimum resistance. The Body Solid Pro-Grip Balanced V-Bar is ergonomically designed to provide continuous, consistent tension throughout a full range of motion for all biceps and triceps exercises.

Featured Product :: PhysioCycle RXT Recumbent Elliptical Stepper

$1,995.00

The PhysioCycle RXT Recumbent Elliptical Stepper is the ideal product for consumers and Healthcare facilities that are looking for a versatile exercise product that provides a smooth and enjoyable total body workout.

Featured Product :: TROY Barbell Triceps V Bar

$40.00

The TROY Barbell Triceps V Bar is bio-mechanically designed for maximum triceps contraction. This sturdy, solid steel TROY Barbell Triceps V Bar is the most rugged on the market. Heavy welded flange allows maximum load capacity. Polished round end plates on the TROY Barbell Triceps V Bar ensure a comfortable non-slip grip.

Featured Product :: Earthlite Spirit Tilt Reiki with face hole

$678.00

This new and innovative Earthlite Spirit Tilt Reiki with face hole is sleek, and lightweight, with a hardwood carriage design to provide rock-solid stability and amazing full size function. Simple and easy to use tilt feature offers 4 tilt angles including a 10 degrees low tilt setting.

Featured Product :: Magnum® TBC100X Total Body Cycle with Adj Height Seat & Adj Hand

$4,895.00

A serious workout demands serious equipment. That's why the Magnum carries so much weight with health clubs, schools and universities, YMCA's, hospitals, wellness centers, pro training facilities, and corporate fitness centers.

Magnum Fitness Systems is forged out of a commitment to strengthen your image and build your business. A promise of performance backed by a twenty plus year track record.