Exercise Equipment for your Home & Commercial Fitness Needs!

Welcome! Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our super-showroom on Miramar Road in San Diego features a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Featured Product :: StreetStrider trailer hitch

$219.00

Featured Product :: Multisports ENC-660 Endurocycle

$1,349.00

Featured Product :: Life Fitness Platinum Club Series Treadmill

$6,199.00

The Life Fitness Platinum Club Series Treadmill provides the ultimate fitness experience that will take you to a new level of workout motivation.

Featured Product :: Stamina 36 lb. Adjustable Kettle

$149.00

Working out with the Stamina 36 lb. Adjustable Kettle Versa-Bell® (05-3036) burns body fat, improves strength, joint mobility, and even cardio fitness.

Featured Product :: Magnum® TBC100X Total Body Cycle with Adj Height Seat & Adj Hand

$4,895.00

A serious workout demands serious equipment. That's why the Magnum carries so much weight with health clubs, schools and universities, YMCA's, hospitals, wellness centers, pro training facilities, and corporate fitness centers.

Magnum Fitness Systems is forged out of a commitment to strengthen your image and build your business. A promise of performance backed by a twenty plus year track record.

Featured Product :: Powerline Glute Master (PGM200X)

$445.00

Powerline by Body-Solid is renowned for innovating compact, quality home gyms that combine form and function with versatility and value, and this time, they've come up with an innovative machine that really kicks butt!