Mission: "to provide quality fitness equipment to our residential and commercial clients at a fair and reasonable price and to exceed their expectations on the service after the sale."

Our Company: Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our two super-showrooms on Miramar Road in San Diego, and on Vista Way in Oceanside, feature a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Meet Our Fitness Direct Team